Top-10 der Lizenzgeber

Die Branche scheint sich von der Pandemiezeit erholt zu haben. Von den 88 Lizenzgebern erwirtschaften 40 jährlich mehr als 1 Milliarde US-Dollar.

THE TOP 10 GLOBAL LICENSORS OF 2022

1. The Walt Disney Co. – $56.2 billion (estimated)
2. Dotdash Meredith – $35.9 billion
3. Authentic Brands Group – $21.7 billion
4. WarnerMedia/Warner Bros. Consumer Products – $15 billion
5. The Pokémon Co. International – $8.5 billion
6. Hasbro – $8.4 billion
7. NBCUniversal/Universal Brand Development – $8.3 billion
8. Mattel – $7.4 billion (estimated)
9. Bluestar Alliance – $6.5 billion
10. Paramount Global/Paramount Consumer Products and Experiences – $6 billion